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Pure HANDKNIT

Pure HANDKNIT Spring 2013 Line Spotlights the Season's Opposites Attract, Globe Trotter and Bedroom Eyes Trends


Ontario, Canada - Spring 2013 - Harper's Bazaar is forecasting that Spring 2013 fashion mavens will be going after Opposites Attract, Globe Trotter and Bedroom Eyes styles in droves. Even if they are not supermodels, everyday women can fashionably incorporate these trends thanks to Pure & Co.'s newest additions to the Pure HANDKNIT line. The contemporary knitwear collection is also rich in all the hottest colors of the upcoming spring season.

Harper's Bazaar heralds the Opposites Attract trend as "style in high contrast." Most of the New York fashion runway pieces featuring this trend combine black and white. Pure HANDKNIT is ahead of the curve on this Spring 2013 must-have style with its vintage short-sleeve pullover and lifestyle stripe pullover.

Pure HANDKNIT Spring 2013 Pure HANDKNIT Spring 2013



The fashion-authority magazine also predicts that women everywhere will be donning Globe Trotter and Bedroom Boudoir pieces once winter is over. Channeling the exotic of "a far off land" that defines the Globe Trotter trend, Pure HANDKNIT's artisan crochet tank also hints at the airy, lacy flavor that is the hallmark of the Bedroom Eyes trend. The collection puts its own spin on this sheer boudoir craze and makes it wearable anywhere, anytime by any woman. The passionate circle pullover and the mysterious crochet pullover are two key pieces to embrace this sought-after design.

Pure HANDKNIT Spring 2013 Pure HANDKNIT Spring 2013



Color trends are also prevalent in the Pure HANDKNIT Spring 2013 collection. Pantone, the world's color authority, says that Tender Shoots green, Grayed Jade green, Poppy Red, Dusk Blue, Linen and Monaco Blue will light up the spring fashion spectrum. Variations on all these hues are part of the upcoming Pure HANDKNIT spring lineup.

About Pure & Co.
Pure & Co. brings together two forward-thinking fashion collections: Pure HANDKNIT and Neon Buddha. Since its debut collection in 1998, Pure HANDKNIT has been celebrating life's rich craft of hand knitting. Each piece in this knitwear collection is handcrafted of 100% cotton by 4,500 women knitters in Thailand, thereby affording them opportunities to better their way of life while doing what they love. The inspiration behind the Neon Buddha line was the production of a lifestyle clothing collection for travel, home, work, yoga and the discerning active customer. Canadian designed, all of the collection's products can be well worn for life's adventures and are designed with a conscience, with sustainable practices incorporated into the collection.

Contact: Kristyn Moll, mailto: Kristyn@AvalonPRGroup.com, AvalonPRGroup.com

For more information, please visit www.pureandco.com and www.neonbuddha.net
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